How to Buy Cryptocurrencies in 2025

Here at Todaysgist, we have already brought several articles showing the best cryptocurrency options to acquire at various times in the market. There are several topics covered, from Artificial Intelligence (AI) cryptocurrencies , metaverse and even the controversial shitcoins . However, now it is time to show how to buy cryptocurrencies from another perspective, that is, from the exchanges side .

In the cryptocurrency market, exchanges are the most practical way to invest in cryptocurrencies, as they concentrate the largest trades on the market. According to Coinmarketcap, the 10 largest exchanges in the world move around US$ 13 billion per day and have hundreds of cryptocurrencies . Therefore, they function as a shopping mall that offers a variety of options.

Furthermore, the largest exchanges on the planet also have a high level of security, allowing their customers to trade without risk. Of course, they are not 100% reliable and many have been the target of hacker attacks in the past . However, these events have contributed to improving the security of these platforms, keeping them safer from further intrusions.

Some of the best exchanges today offer a combination of features that suit investors’ needs. Binance, for example, is known for its wide range of cryptocurrencies available for trading, competitive fees, and intuitive interface. Another popular option is OKEx, which is widely recognized for its accessibility and is often recommended for beginners.

Buying Cryptocurrency in 2025: Best Exchanges

1. Binance
2. Bybit 
3. CoinEx
4. OKX 
5. KuCoin

Detailed analysis of exchanges to use in 2025

After mentioning the exchanges that will be present on the list, it is time to do a more in-depth analysis of each one of them . The objective of this topic is to give you, dear reader, a basis for which platform to choose. Our goal here is not to point out platform X or Y – after all, all of the ones on the list are excellent options.

But the guide will help you understand the pros and cons of each exchange and ultimately help you decide which is the best option for you. It is important to note that the cryptocurrency market is dynamic, and new exchanges can emerge, bringing innovation and opportunities.

However, by opting for an established exchange, investors can benefit from a more solid infrastructure and a proven reputation . And the exchanges on this list have earned their place in the market by offering good services and a secure platform.

Binance

Binance is one of the biggest recent developments in the cryptocurrency exchange market. Founded in 2017 by Changpeng Zhao, known as CZ, Binance has grown from a fledgling to the largest exchange on the planet in just three years. Its success has made the exchange the go-to place for users to buy cryptocurrencies.

Today, Binance accounts for over 70% of all trading volume, with this figure standing at 48% in Brazil . One of the reasons for Binance’s success is its wide range of cryptocurrencies. In addition to Bitcoin (BTC), Ethereum (ETH), and its token, BNB, users can trade a wide variety of altcoins, tokens, and stablecoins. The exchange also leads the way in launching new tokens, which usually arrive on Binance earlier than on other platforms.

Therefore, the exchange usually influences the price of smaller tokens, which tend to see their price skyrocket after entering the exchange. Binance also offers futures trading, cryptocurrency staking , and other alternatives that investors can use to generate income.

Finally, the exchange is able to use its high trading volume to make its trading fees more competitive . Binance offers additional benefits to users who choose to pay their fees with BNB. This attractive fee structure has contributed to Binance’s popularity among traders, who can trade more for less. For beginners, Binance is a great entry point.

Buy on Binance

Bybit

Some exchanges focus on more specific areas within cryptocurrencies. This is the case of Bybit , an exchange created in 2018 that stands out for offering crypto derivatives trading . The platform quickly gained popularity, attracting traders interested in trading cryptocurrency futures and perpetual contracts.

Today, the company usually ranks first in the derivatives market, along with Binance. But the exchange also offers spot trading, including the purchase and sale of cryptocurrencies. One of the ways Bybit offers this is P2P trading, a kind of marketplace that connects buyers and sellers . There, users can buy crypto directly and securely, and pay no fees.

There are over 60 cryptocurrencies available for this trading option. For those who like to take risks and seek exponential returns, Bybit offers leverage options that allow traders to increase their purchasing power .

However, it is important to note that the use of leverage also increases risks, and traders should fully understand these risks before trading. It also makes available so-called ETF tokens, which do not liquidate traders.

Buy on Bybit

CoinEx

Like Binance, CoinEx is one of the exchanges that emerged in 2017. It stands out for offering a variety of trading pairs and services, including spot trading, perpetual futures contracts, and staking. CoinEx also has a swap platform that allows for the direct exchange of various cryptocurrencies , reducing transaction costs.

This is because the user does not need to sell the cryptocurrency for fiat and then buy another cryptocurrency. Another service that CoinEx offers is the possibility of earning interest by leaving cryptocurrencies on the platform . This service is valid for some cryptocurrencies, such as USDT and ETH, and the interest can reach 7%. This measure is a good option for traders who operate on the platform, but do not want to leave their cryptocurrencies untraded.

Like Binance, CoinEx has its own native token called CoinEx Token (CET). CET holders can benefit from discounts on trading fees, participate in voting, and receive additional rewards on the platform . Another service offered by the company is the lending service, where you can use your crypto as collateral to earn lower interest rates.

Buy on CoinEx

OKX

OKEx (formerly known as OKEx) is one of the world’s leading cryptocurrency exchanges, often rivaling Binance in terms of international volume. Like its competitor, the exchange, founded by Star Xu in 2017, offers a wide range of services for traders and investors. Among its main services is cryptocurrency trading, and OKEx offers names such as Bitcoin, Ether, MATIC, and over 200 others.

Another product offered by OKEx is derivatives trading, with a particular focus on futures contracts, which allow leveraged trading across multiple cryptocurrencies. OKEx generally ranks first in this market according to Coinglass data, reflecting high investor demand . As such, the exchange is often the main alternative to Binance’s market-leading futures trading.

Still within futures, OKEx allows traders to operate with leverage, that is, trading with a capital greater than what they have. According to the company’s website, the current limit for leverage is 5 times the capital that the client has in the account .

However, it is important to emphasize – once again – that leverage is a process that involves considerable risks. Another OKEx product is the OKB token, which offers discounts and benefits to customers. OKEx offers staking services, allowing holders of certain cryptocurrencies to earn rewards by holding their assets on the platform.

In this sense, the exchange facilitates the lending of cryptocurrencies for traders interested in earning additional income . The platform’s staking allows cryptocurrency holders to earn passive income without having to part with their cryptocurrencies.

Buy on OKX

KuCoin

Finally, our list ends with KuCoin , whose name brings back fifth graders to many bitcoiners. But jokes aside, the exchange has become popular for offering a wide variety of cryptocurrencies for trading, as well as offering features such as rewards programs, native tokens, and support for various trading pairs . Its platform offers advantages to all types of customers.

The exchange token (KCS) also offers discounts for customers. It has a fixed supply of 200 million, but KuCoin plans to cut it in half, resulting in only 100 million. All KuCoin users who hold at least 6 KCS are eligible to earn a daily dividend of 50% of KuCoin’s revenue from trading fees. In other words, KCS offers a steady passive income in addition to the fee discounts.

In the trading arena, KuCoin offers several major cryptocurrency trading pairs and a P2P platform with 20 cryptocurrency pairs. In addition, the company also offers savings services that earn daily interest and cryptocurrency staking . KuCoin customers also have access to an affiliate program that pays up to 20% commission on referrals of new customers.

Buy on KuCoin

Prerequisites for buying cryptocurrencies: what do you need to have?

Unlike the traditional financial market, the cryptocurrency market has virtually no barriers to entry. You don’t need to be a qualified investor or have any certification to trade. Just choose your exchange and open an account – as we’ll see in the How to Buy Cryptocurrency Guide section.

But there are some basic requirements that can help you make your experience better and avoid problems. The first of these requirements is identification , that is, having a valid identity document. Most platforms require users to provide identification information and documentation to comply with compliance and security regulations. Without this documentation, you will not be able to open an account or you will face a series of restrictions on your ability to operate .

So, have your ID, passport, or driver’s license ready. A second requirement is to have an active bank account . After all, you will need a source of funding, and no exchange allows its customers to trade with other people’s accounts. So make sure you have a bank account in your name linked to your exchange account or a credit card.

Finally, you need to have a cryptocurrency wallet to store and manage your cryptocurrencies securely – and off-exchange. We’ll cover the importance of this in the Tips section below, but there are different types of wallets, such as web wallets, hardware wallets, and software wallets. Choose a wallet that meets your needs for security and accessibility.

Tips for successfully buying cryptocurrencies

As we will see later, there are a number of tips to follow before purchasing a cryptocurrency. The main tips involve how exchanges work and how to open an account on one. But before that, there are some general tips that are worth knowing before venturing into this market . See the main ones below.

Choose an appropriate wallet

The wallet, also known as a wallet , is the most important instrument in your cryptocurrency journey. After all, it is the wallet that will store your assets safely and avoid the risk of loss. Therefore, acquiring cryptocurrencies necessarily involves acquiring a secure wallet for each objective. Today, there are basically three types of wallets on the market:

• Software wallets : These wallets work online and have a direct connection to the Internet, meaning you can use them on your computer or smartphone. In general, these wallets are suitable for everyday use of cryptocurrencies or for storing them for a short period of time. Examples: Electrum; Wallet of Satoshi, Wasabi ;
• Hardware wallets : this group includes the most secure wallets, in which the private key is stored on a device with no contact with the Internet. Therefore, no attacker can hack the device and steal the cryptocurrencies stored on it. Therefore, they are the ideal wallets for storing your assets in the long term. Ex: Ledger, Trezor, Jade ;
• Exchange wallets : Finally, there are exchange wallets, which these platforms make available to their customers to store cryptocurrencies. These are software wallets, but with the difference that they are linked to your account on the exchange. They are recommended only for buying or selling cryptocurrencies. Ex: Binance, Coinbase, OKX .

Each of these types of wallets has advantages and disadvantages . Exchange wallets, for example, are very practical for those who trade or want to acquire cryptocurrencies. On the other hand, they are not the best choice for storing your cryptocurrencies, as they are subject to the risk of attacks that can steal the cryptocurrencies that are stored there.

Hardware wallets are the safest way to use them as a “safe” and leave your assets there. Software wallets – with the exception of exchanges – are the best wallets for spending cryptocurrencies. Think of them as a checking account with Pix where you leave money for your immediate expenses . And hardware wallets are like that fixed-income CDB where your emergency fund is kept.

Choose a safe exchange

We have already seen that one of the cryptocurrency wallet options is the exchange wallet. But exchanges are also the best platforms for investing in cryptocurrencies. An exchange brings together several investors interested in buying and selling and, therefore, can have a larger trading volume and handle several operations at the same time. As the market has grown, the number of exchanges has also increased, bringing more options to the investor.

However, it is important to know that not all companies in the sector are trustworthy. Therefore, it is important that, first of all, you analyze the company’s history . See if the exchange has ever suffered a hacker attack, if it honors customer withdrawals and, above all, its history. When talking about exchanges, it is always worth remembering the case of FTX , which was once the second largest in the world but committed several frauds and collapsed.

Therefore, regulation is another important point. Make sure that the exchange is regulated by the relevant financial authorities. Compliance with regulations increases the likelihood that the exchange will follow good practices and security standards .

Apply a responsible risk management strategy

Buy and hold is one of the most common strategies in traditional investments, but it may not work well with cryptocurrencies. A study published in 2025 found that 50% of all existing cryptocurrencies have already ceased to exist , with their value going to zero. In other words, buying and holding these cryptocurrencies would have made you lose money. Therefore, risk management is essential to make your investment more secure.

In this sense, set clear investment goals and understand your own risk tolerance . Understand that the largest cryptocurrencies on the market, which have the most solid projects, should occupy the largest part of your portfolio.

An example of a strategy is the 70/20/10 strategy , which involves dividing your portfolio into investment types. In this strategy, 70% of your investments are allocated to the most solid cryptocurrencies, such as BTC and ETH. The other 20% is allocated to investing in new projects that have the potential to generate value in your portfolio. Finally, the remaining 10% is for the “degen” part, that is, bets on those weird memecoins whose value could explode.

However, this is one of the diversification options available on the market . Ultimately, the best strategy is the one that best serves your objective, as well as your risk tolerance. Therefore, evaluate how much you are willing to risk, know how much loss you are willing to endure and adjust your strategies accordingly.

Buy Cryptocurrency with a Strong Community

Investing doesn’t have to be a solitary journey, and as economist Friedrich Hayek said, “ knowledge is dispersed throughout society .” And history shows that the strongest cryptocurrencies are those that have a solid community behind their development .

BTC, for example, has the best developers, as well as loyal users and content producers focused on developing the ecosystem. A cryptocurrency with an active community tends to provide more information, increasing the transparency of the project for investors.

This includes the publication of periodic reports on the project, announcements, interaction between the project team and investors and the community , among others. Such activities can take place on online forums and communities, but also through real-world events and meetups. For example, places like Discord serve as a meeting point for the community, which creates various channels to discuss cryptocurrency .

The most transparent projects encourage these communities and also have an official community where developers can answer questions from beginners. Also, look on forums like GitHub Commits and see if the cryptocurrency code receives updated comments, which shows constant development.

Guide on how to buy cryptocurrencies

Now that you know the main exchanges on the market, it’s time to understand the process of how to buy cryptocurrencies on these platforms . Although there are some differences between how each exchange works, there are also some general registration and operation rules that will help you understand how the exchanges work. The main rules are:

• Registration with the broker;
• Identity verification;
• Security;
• Identify the order book and create orders;
• Sending cryptocurrencies to the wallet.

Registration with the broker

This is the initial part and comes right after you choose which broker you will use. By clicking on “ register ” or a similar option, you will open the registration page. There, the broker will ask you to enter your personal details, such as your full name, phone number, email address and identification document .

In addition, it is in this part of the registration that you will also create a username and password. Then, access your account and click on the “ deposit money ” option to start making your transactions. Nowadays, most exchanges accept Pix and the withdrawal goes into the account almost instantly .

It is worth noting that deposit and withdrawal limits are stipulated by the broker based on the security level of your account and the volume you trade.

Identity verification

Also called Know Your Customer , this is the infamous KYC required by virtually all cryptocurrency brokers. As the name suggests, KYC consists of verifying the customer’s identity based on the data provided during registration .

At this stage, the broker usually asks you to send photos of your ID and also a selfie of you holding the document, in order to prove that you registered yourself. You can do this process using your smartphone to send the photos, but you need to take them at the time of the process. The broker then analyzes the photos and approves your account, or, in case of an error, asks you to do the process again.

Many users criticize the KYC system, claiming that it can expose customer data in the event of a leak . However, today, the vast majority of centralized brokers require this verification from their customers. Some have the option to operate without KYC, but this type of account has major withdrawal and deposit limitations and the inability to make certain trades .

Security

Even though your account already has a password to protect it, this is not enough to prevent hackers and criminals from carrying out an attack. That is why most exchanges offer the option of two-factor authentication, or 2FA , which consists of using a second authentication. You can use your email or SMS, but the most secure way to do 2FA is with an external app, such as Google Authenticator or Authy .

To perform this step, simply download Authenticator or Authy and go to the “ 2FA ” option in your exchange account. The exchange will then show you a QR code that you must scan using the authenticator app. Once this is done, 2FA will be activated and whenever you enter your password and open the account, it will ask for a code .

Then, simply access the 2FA app, get the code and enter it. These 2FA apps have a security code that is stored away from the internet, which practically prevents a hacker from getting hold of your codes. Therefore, they are more secure than using email or SMS. 

Identify the order book and create orders

Once your account is open and security procedures are complete, it’s time to use your account. The first thing you need to know is how the order book works , the place that lists buy and sell orders on an exchange. Below is an example of a BTC order book on Binance. In the center is the chart with the BTC price, while in the left corner is the sell order book and, further down on the left, the buy order book.

Below is the buy and sell section, where you should place your order. On the left is the buy field and on the right, the sell field. You can select a limit order , in which you determine the price at which you want to buy or sell your cryptocurrencies. In market orders , execution takes place at the current market price, which means that the order will be executed immediately. When choosing the order, simply click on the “ send ” button and wait for it to be executed.

Send your cryptocurrencies to the wallet

Unlike banks, cryptocurrency exchanges are not covered by the Credit Guarantee Fund (FGC) and are subject to theft by hackers. Therefore, they are great options for buying cryptocurrencies, but they are the least secure places to store them . This is why it is so important to have a secure storage location for your cryptocurrencies, such as a hardware wallet.

To withdraw your cryptocurrencies after purchasing, access your account and click on the “ withdraw ” option. Select the cryptocurrency you want to withdraw, then go to your Trezor, Ledger or other wallet and click on “ receive ” to generate an address. Copy the characters and then paste them into the “destination wallet” field in your exchange account and authorize the withdrawal. That’s it, your cryptocurrencies will now be safe from hackers and other types of attacks.

Conclusion

Throughout this text, you, dear reader, have learned all the details to learn how to buy cryptocurrencies , from registering with brokers to withdrawing funds to your wallet. This process requires a series of steps that require attention and care on the part of investors, but by following our guide you will have the necessary knowledge to invest in cryptocurrencies wisely.

From choosing a broker or exchange to the security of digital wallets, it is crucial that those interested in entering the cryptocurrency universe are well-informed and adopt safe practices. The diversity of cryptocurrency options, different forms of storage and various trading platforms offer significant opportunities, but they also bring with them challenges and risks .

Therefore, always consult this guide before any operation, especially if you are taking your first steps in this market. And if you have any questions about any other topic, be sure to check out our content on investing in cryptocurrencies , which has complete information and texts about the market. See you next time!

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