10 Ad Call Templates

Among all the tools available to Digital Marketing professionals, one of the most powerful is undoubtedly copywriting – or advertising writing as some prefer to call it.

For those who don't know, copywriting is a writing model whose objective is to encourage the reader to take a certain action, which in the market tends to be a purchase, a request for a quote, the download of an eBook, etc.

In fact, if you want to specialize in copywriting and the most valued skills in the market, I recommend that you specialize with one of the best Growth Marketing courses in Brazil.

Furthermore, for those who want to delve deeper, we have a review of one of the most important books on copywriting in Brazil.

In this text we will restrict ourselves to ad call models (with examples) that, throughout history, have generated millions of reais for their authors. All of them were taken from the book Advertising Headlines That Make You Rich, by the legendary David Garfinkel.

Ad call templates to get the best results from your campaigns

1. How (Action) and (Benefit)

Examples:

• How to Invest Well and Become a Millionaire
• How to Dress Better and Win Over Women
• How to Increase Your Focus and Pass Medicine

2. 10 Ways to (Goal) and Achieve Your Freedom

Examples:

• 10 Ways to Get Rich and Conquer Your Freedom
• 10 Ways to Take Care of Your Family and Conquer Your Freedom
• 10 Ways to Get Promoted and Gain Your Freedom

3. The Secret to (Goal)

Examples:

• The Secret to People Liking You
• The Secret to Becoming a Millionaire
• The Secret to Being the Best at School

4. 7 Signs that you are (Harm) and How to Change Today

Examples:

• 7 Signs You're Losing Money and How to Change Today
• 7 Signs You Are Repelling Women and How to Change Today
• 7 Signs You're Getting Sick and How to Change Today

5. Give Me 5 Days and I Will (Goal)

Examples:

• Give Me 5 Days and I'll Teach You How to Get Rich
• Give me 5 days and I will transform your relationship with work
• Give Me 5 Days And I Will Train You To Success

6. Get Rid of Your Worries About (Problem) Once and For All

Examples:

• Get rid of your retirement worries once and for all
• Get Rid of Your Home Security Worries Once and For All
• Get rid of your worries about your kids' vacations once and for all

7. Thousands of people today (Behavior) thanks to (Company/Solution)

Examples:

• Thousands of people today travel with peace of mind thanks to Premium Travel Insurance
• Thousands of people today are more productive thanks to the Super X Laptop
• Thousands of people today have more self-confidence thanks to Self Coaching.

8. Create a (Goal) You Can Be Proud of

Examples:

• Create a Financial Plan You Can Be Proud of
• Buy a Vacation Package You Can Be Proud of
• Build a Puzzle You Can Be Proud of

9. If You Don't Do (Action) Today, You'll Regret It Tomorrow

Examples:

• If You Don't Make This Order Today, You'll Regret It Tomorrow
• If You Don't Plan Your Business Today, You'll Regret It Tomorrow
• If You Don't Download This Decorating eBook Today, You'll Regret It Tomorrow

10. The Most Amazing (Product) You’ve Ever Seen – Or Your Money Back

Examples:

• The Most Amazing TV You've Ever Seen – Or Your Money Back
• The Most Amazing Laptop You've Ever Seen – Or Your Money Back
• The Most Complete Marketing Course You’ve Ever Seen – Or Your Money Back

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